We are Germany's largest licensing agency for media brands.
Our vision
We believe in the power of brands. They offer security, symbolise lifestyle and create identification. We make branded products and experiences part of people’s lives.
Our mission
We know the needs of our customers, offer emotional added value, tell stories and reach people. Together with our partners, we develop product worlds and services around our large portfolio of strong lifestyle brands.
Capital® Seals
Schöner Wohnen® Collection
Gruner+Jahr Reisewelten
Barbara® & Titan
Geo® Books & Calendars
Brigitte® & Followfood
Gala® & HSE24
Strong brands
Gruner + Jahr is the home of strong, well-known brands.
Experts on target groups
We understand the markets, the desires of the target groups and the needs of the partners.
Relevance
Our brands are relevant for greater offerings and have a high potential for brand expansion.
Power of ranges
We increase visibility with coherent brand ranges and facilitate listing in the retail.
Storytelling
Our ranges, products and services are showcased in an engaging manner in our media throughout the entire customer journey.
Network
We are a partner of the largest advertising platform in Germany and can develop cross-divisional formats.
